Branding

How to Protect Your No. 1 Asset

Posted by Mary Dauteuil 
· January 11, 2020 

Your No. 1 most valuable asset is your brand reputation. Learn how to protect it. According to research, 45% of business owners aren’t happy with their online presence. Unfortunately, most of those who feel this way don’t know how to deal with the fallout from a public customer dispute or the actions of a disgruntled employee. Your brand is who…

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IMage of SSL Padlock Means Secure Transactions

Savvy Sellers NEED SSL Certificates

Posted by Mary Dauteuil 
· September 30, 2019 

Achieving success for your e-commerce business revolves around three vital factors: convenience, relevance and trust. Apart from the technology used, one has to give due emphasis on usability and user influence. Building an effective solution with an optimal combination of all these factors translates to high performance, which is what lays the foundation for success. While brand recognition is an…

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photo of grower, Grow your business!

10 Marketing Tips for 2019 for Business Growth

Posted by Mary Dauteuil 
· September 6, 2019 

Here are 10 tips for marketing your business should be utilizing or preparing to put into effect before the calendar turns to next year: 1. Prepare a Budget Projection Too many businesses cut out projection preparation as they write up their business New Year’s resolutions. One of the most important steps in achieving business targets for the New Year will…

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Social Media Networks Icons

Social Media Soars Using These Techniques

Posted by Mary Dauteuil 
· May 11, 2019 

Today, social media dominates online marketing. Yes, you can place ads, but where? Facebook? Twitter? If you have followers, can they become customers? Share information with your target audience in a user-friendly format — they will appreciate it and reward you by becoming a customer. Be aware. Look to other companies that have good social media marketing strategies. Watch for…

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RUMOR Westminster Winner 2017

Rumor Takes Top Honors at Westminster Dog Show 2017

Posted by Mary Dauteuil 
· February 15, 2017 

Westminster Dog Show 2017: Rumor the German Shepherd Wins Best in Show   Congratulations! As Rumor, a German shepherd, took long, elegant strides around the ring at the 141st Westminster Kennel Club Dog Show, she seemed to cover every inch of the green carpet. It was as if there were no other dogs in the room, and soon that was indeed…

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Tradeshow Tips for Techs

Top 10 Reasons Why Tech Startups NEED To Upgrade Their Trade Show Strategy

Posted by Mary Dauteuil 
· August 11, 2016 

Startups often lack the credibility and legitimacy required to convince customers. Trade shows appear as an easy way to face these prospects and demo the efficiency of a product, even though it is amongst the most expensive and complex marketing and sales strategies. This is why, as a startup founder, you must carefully plan early on for your next trade…

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